Bailie Group

Mid-market acquisitions &
investments in the UK.
Giving a new home to
your business.

Acquisitions and Investments made with a long term view of success.

Most investments start with spreadsheets. With jargon. And with no skin in the game. Ours started with something else entirely. A family, a belief and a promise to do things the right way. As a privately funded company, our approach to acquisition and investment has always been unique and with a trading history spanning more than 60 years we’ve been able to amass a huge amount of experience that we bring to every deal and beyond. Central to this is an unwavering commitment to only doing good business with great people

Why We Are the Home of Investment.

Investment Sectors

With a business heritage spanning more than 160 years the Bailie Group has established a reputation for buying and investing in good businesses that go on to do even greater things. We seamlessly bring experts together to unlock cross-industry insights and opportunities.

Marketing & Creative Agencies MARKETING & CREATIVE AGENCIES
Marketing & Creative Agencies CYBER SECURITY
Marketing & Creative Agencies Artificial Intelligence
Marketing & Creative Agencies Training Providers & EDtech
Marketing & Creative Agencies Data Consultancy
Marketing & Creative Agencies SAAS Start Ups
Marketing & Creative Agencies CONTENT CREATION AGENCIES
Marketing & Creative Agencies PROPERTY
Sector 1

Marketing & Creative Agencies

With a business heritage spanning more than 160 years the Bailie Group has established a reputation for buying and investing in good businesses that go on to do even greater things. We seamlessly bring experts together to unlock cross-industry insights and opportunities.

Sector 2

Cyber Security

With a business heritage spanning more than 160 years the Bailie Group has established a reputation for buying and investing in good businesses that go on to do even greater things. We seamlessly bring experts together to unlock cross-industry insights and opportunities.

Sector 3

Marketing & Creative Agencies

With a business heritage spanning more than 160 years the Bailie Group has established a reputation for buying and investing in good businesses that go on to do even greater things. We seamlessly bring experts together to unlock cross-industry insights and opportunities.

Sector 4

Marketing & Creative Agencies

With a business heritage spanning more than 160 years the Bailie Group has established a reputation for buying and investing in good businesses that go on to do even greater things. We seamlessly bring experts together to unlock cross-industry insights and opportunities.

Sector 5

Marketing & Creative Agencies

With a business heritage spanning more than 160 years the Bailie Group has established a reputation for buying and investing in good businesses that go on to do even greater things. We seamlessly bring experts together to unlock cross-industry insights and opportunities.

Sector 6

Marketing & Creative Agencies

With a business heritage spanning more than 160 years the Bailie Group has established a reputation for buying and investing in good businesses that go on to do even greater things. We seamlessly bring experts together to unlock cross-industry insights and opportunities.

Sector 7

Marketing & Creative Agencies

With a business heritage spanning more than 160 years the Bailie Group has established a reputation for buying and investing in good businesses that go on to do even greater things. We seamlessly bring experts together to unlock cross-industry insights and opportunities.

Sector 8

Marketing & Creative Agencies

With a business heritage spanning more than 160 years the Bailie Group has established a reputation for buying and investing in good businesses that go on to do even greater things. We seamlessly bring experts together to unlock cross-industry insights and opportunities.

Investment Criteria.

Turnover & Growth

Strong & Dependable

Organisations with a scalable business model, consistent growth, stability and a solid trading history.

£1m to £10m in annually recurring revenue

EBIT of 15% and above

EBITDA between £500k & £1m

Status & Aspirations

Ownership Transition

A strong management team who will remain in place post-acquisition. Where the owner is involved in the business, we would like them to progressively exit the business.

Our preference is to invest in companies within a 2 hour radius of Yorkshire.

Investment Range

Lower Mid-market

As a self-funded Family Office our acquisition sweet spot involves deals up to a value of £4m based on approximately 4-5 time EBIT.

Whilst primarily focused on majority investments to support incumbent management teams we are also open to minority investments in the right circumstances.

Personality & Outlook

Attitude is everything

We want to work with professional, passionate and grounded owners. The word family is often over-used in business but with us it's the foundations of every detail we do.

We want to work without ego.

Investment Criteria.

Turnover & Growth

Strong & Dependable

Organisations with a scalable business model, consistent growth, stability and a solid trading history.

£1m to £10m in annually recurring revenue

EBIT of 15% and above

EBITDA between £500k & £1m

Status & Aspirations

Ownership Transition

A strong management team who will remain in place post-acquisition. Where the owner is involved in the business, we would like them to progressively exit the business.

We invest in businesses throughout the UK.

Investment Range

Lower Mid-market

As a self-funded Family Office our acquisition sweet spot involves deals up to a value of £4m based on approximately 4-5 time EBIT.

Whilst primarily focused on majority investments to support incumbent management teams we are also open to minority investments in the right circumstances.

Personality & Outlook

Attitude is everything

We want to work with professional, passionate and grounded owners. The word family is often over-used in business but with us it's the foundations of every detail we do.

We want to work without ego.

Investment Criteria.

Turnover & Growth

Strong & Dependable

Organisations with a scalable business model, consistent growth, stability and a solid trading history.

£1m to £10m in annually recurring revenue

EBIT of 15% and above

EBITDA between £500k & £1m

Status & Aspirations

Ownership Transition

A strong management team who will remain in place post-acquisition. Where the owner is involved in the business, we would like them to progressively exit the business.

Our preference is to invest in companies within a 2 hour radius of Yorkshire.

Investment Range

Lower Mid-market

As a self-funded family business our acquisition sweet spot involves deals up to a value of £4m based on approximately 4-5 time EBIT.

Whilst primarily focused on majority investments to support incumbent management teams we are also open to minority investments in the right circumstances.

Personality & Outlook

Attitude is Everything

We want to work with professional, passionate and grounded owners. The word family is often over-used in business but with us it's the foundations of every detail we do.

We want to work without ego.

Investment Criteria.

Turnover & Growth

Strong & Dependable

Organisations with a scalable business model, consistent growth, stability and a solid trading history.

£1m to £10m in annually recurring revenue

EBIT of 15% and above

EBITDA between £500k & £1m

Status & Aspirations

Ownership Transition

A strong management team who will remain in place post-acquisition. Where the owner is involved in the business, we would like them to progressively exit the business.

Our preference is to invest in companies within a 2 hour radius of Yorkshire.

Investment Range

Lower Mid-market

As a self-funded Family Office our acquisition sweet spot involves deals up to a value of £4m based on approximately 4-5 time EBIT.

Whilst primarily focused on majority investments to support incumbent management teams we are also open to minority investments in the right circumstances.

Personality & Outlook

Attitude is Everything

We want to work with professional, passionate and grounded owners. The word family is often over-used in business but with us it's the foundations of every detail we do.

We want to work without ego.

What We Offer.

We offer long term stability. Our plan is not to change what makes your company unique, but to help guide it to the next level. That might take time, but we have patience and the resources to help achieve success.

We offer support. We have a peer network of like minded individuals within a Group. Running a company can be a lonely place, but across Bailie Group we have Execs and MDs who can provide support and advice as collectively, we have a fair amount of experience.

What our businesses have to say.

The reason we chose to take investment from the Bailie Group was mainly down to the people leading the organisation. Their approach is hands on, but we never feel like control is being wrenched away from us. They have such a good blend of senior operating partners who have complementary experiences in our industry and beyond it’s opened doors and opportunities from very early on in our relationship. This has been a big help as it gives us well educated insights to take on board and put in to action. They also focus on not just the right financial outcome for them, but they really focus on the right outcome for the management team and wider staff.
Grant Barton
S2S Group MD